ON THE MEDIA: Can mass media cause change?

ON THE MEDIA: Can mass media cause change?

bbc.co.uk, July 14, 2016 Can the mass media cause changes in an audience’s knowledge, attitudes and intention to practice behaviors? At BBC Media Action, we have just successfully conducted a randomized control trial (RCT) to investigate this chain of causality in a...
Radio Documentary Training in Kabul, Afghanistan – November, 2012

Radio Documentary Training in Kabul, Afghanistan – November, 2012

November 13, 2012 – Update from Afghanistan I’m now in Kabul to conduct a radio documentary training for the Afghan staff of America Abroad Media, and yesterday was a tough roller coaster ride of a day.  The first day of training went surprisingly well –...